The longer your website remains static in between redesigns, the less effective it becomes. If it's been longer than a year, there's a good chance you're missing customers. Use the process that delivers high-performing websites and makes the most of your investment.
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If you’ve spent 3 to 6 months building a website that still isn’t delivering, then you aren’t alone. The traditional method of building websites is often late, over-budget, and left static for several years after. You don’t have to make the choice between a stale website that doesn’t work and a painful and expensive process. Instead, you can employ the Growth Driven Design process to start fast and improve consistently based upon real data.
Websites need to be treated like an important hire. They have a job to do, and need performance reviews and skill upgrades on a regular basis. If you ignore your website, performance will drop month-over-month, but it you have an improvement plan - watch out!
After starting with a high-performing launchpad website, we’ll use data and performance tracking to make regular improvements. You’ll see your lackluster web results improve month over month as you build more leads.
You’ll work with customer optimization rate and search engine optimization (SEO) experts to focus on the next key improvements. Costs range from $1,000 per month up to $3,000 per month depending on the frequency of improvements and how much of the improvement work your team can accomplish based upon the strategy we provide.Get Started
The real behavior of prospects and customers on your website will shape the next steps of improvement. We’ll use powerful evaluation tools to identify what’s working and what needs to be improved. You’ll be able to see the documented and growing track record of customer interactions online.Learn more
Once the initial stages of increasing traffic have been achieved, we’ll begin to refine the experience for each customer to increase how many come back to visit a second time, and how many become leads and then customers.
Not only do you need to answer all of your prospect’s questions, but you also need your microsite to be fully operational and equipped with the tools to convert visitors to customers.
The microsite you deploy should have built-in SEO, tracking, conversion tools, and link directly to customer lead records with automatic nurturing.
We’ll deliver a microsite that is fully-equipped and has the power to consistently get the job done with HubSpot CMS.
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The old approach to web design often leaves owners and managers frustrated and without real value. Growth Driven Design shifts the focus to constant improvement and moves your website from the expense column to an income-producing asset.
Yes - if you want to build your position in the marketplace.
If you don’t want to abandon a growing part of the market to your competitors, and you expect your website to improve in the same way as a new hire, then Growth Driven Design might be a new way to build your market position.
Maybe not - if you aren't hoping for leads from your website.
If you're hoping not to make incremental changes to your website, and don't intend to use it as a method for gaining leads, this is likely not a good fit for you.
Yes - if you want to equip your staff to learn.
If your goal is to train your staff to do part or all of the work of improving your website systematically, then Growth Driven Design might be a good direction.
Maybe not - if you want an entirely outsourced agency.
If you want everything done by someone on the outside, this may not be the right choice.